AIR TRANSPORTATION WEB DESIGN
Aspen Helicopters Website Redesign
Service
Client
Industry

The Challenge
Aspen Helicopter had a website that was difficult to update, so it didn't get the attention it deserved. With old aircraft they no longer used, new craft they needed to promote, and a site that had so little security that it had previously been hacked, they needed a serious overhaul.
What they really wanted was a site that matched their brand - one that showed off their proud U.S. Veteran roots, implemented their brand colors, and had text that was scannable (no more long paragraphs full of jargon!).

Our Solution
Bold colors that matched their branding, areas on each page to show their new aircraft, and lots of opportunities to connect with the team. The main goal of this project was to create a site that brought the company into modernity with keeping a connection to their roots. SMPL Design Co. made this possible through images everywhere - up-to-date pictures of aircraft in use, and a gallery section for some of the images the team is most proud of.
The clearly laid out aircraft and service pages was a huge bonus for the Aspen team - although not what they originally thought they needed, they quickly saw the benefits to the clean layout and easy to update pages. Such a drastic change from their old website was embraced with enthusiasm, not hesitation, because it checked every box for the team.